Whether you are advertising a new lipstick line, food brand, or any other type of consumer product, the right kind of voice and tone will help to interest and reach your future customers. A female voice talent who understands the importance of tone and energy in advertising your product, and how to match your company’s aesthetic and brand is the type of voiceover actor you want. Debbie has years of experience and knowledge under her belt when it comes to providing a warm, motherly tone when lending her voice to a commercial. Depending on the product and brand, she can also deliver a tone that is more conversational and upbeat. Does your commercial need to be more authoritative and formal? Debbie will match that. She understands how commercials can grab the attention of your customers, and knows that where they listen matters. Debbie prides herself on being adaptable and versatile in the recording booth.
Sound Bytes from the Big Apple.
Sound Bytes from the Big Apple
Health and Medical
Advertisements for hospitals or medications need to be delivered with a human touch in mind. When voicing these types of commercial voiceovers, Debbie knows how to deliver a caring and attentive tone that resembles that of a mother or caregiver. For other needs, she can also speak with the authority and confidence of a medical professional. Today it is all about real people and real situations, and healthcare companies are producing content to connect with their patients on a more personal level through radio and TV advertisements, web videos, and on social media sites. Debbie is an expert in medical voiceover and will come into the vocal booth with more than 20 years of know-how and professionalism to assist in better communication in healthcare.
The family-friendly commercial genre is diverse, spanning all types of products and services. It could be an ad for a car that can sustain a hectic family lifestyle, a vacation spot suitable for all ages, healthy snack choices, fun toys, and even life-planning like insurance. This type of commercial by definition is catered to appeal to all ages, with comical text, high energy, and a little pizazz. Whether it’s for a brand of cereal, the latest Hot Wheels, or a trip to Disney World, an expert voice talent approaches the text playfully. They add a little bit of cheeky flair to their delivery, the tone being bright, optimistic. Family-Friendly commercials require stamina and positive attitude because the energy and feel of the commercial needs to be at a ten. With nearly two decades in the recording booth, Debbie comes in prepared and ready to deliver. Having a family of her own, she knows exactly the kind of tone and mood they like to hear. Given her years of experience, the high energy, rambunctious family read doesn’t make her sweat!
Your patients, their caretakers, and loved ones are of the utmost importance. A voiceover talent with vast knowledge around critical and sensitive topics understands how to deliver crucial information with care in mind. You want a voice actor who understands the importance of your facility, the language behind your practice, and how to bring a compassionate and professional tone to your words. Debbie is a specialist in medical narration and voiceover who knows how to present a script that will make your patients feel seen, heard and cared for. A well-voiced audio for your hospital or academic teaching hospital will be able to put your patient’s loved ones at ease too.
Jetting off to faraway places, being immersed in new cultures, and exploring outside your comfort zone, makes travel so alluring. There is a sense of adventure, discovery, and exciting possibilities. Travel commercials provide visual insights on a destination, and the voice talent’s narrations do the rest. Describing options for your visit, like museums, music venues, restaurants, and natural beauty, they offer insights into the local culture and lifestyle that are only a car/bus/train/boat, or plane ride away. Travel commercials can show exciting family fun, relaxing luxurious experiences, or heart-pumping adventure. It is the voice talent’s job to match the feel of the vacation location with their vocal style. The tone for a cruise in the Mediterranean will be different than an exploration of the Brazilian rainforest. An advertisement for a family resort will appeal to kids and parents, whereas a romantic getaway in Paris speaks to couples. Debbie is highly skilled in matching the rich tone of a five-star resort, to a wine tour of Tuscany and everything in between, in part because she loves to travel herself!
You care about the experience your customers have at your place of business. Whether your business is a high-end boutique or a mom and pop run restaurant, you want them to know they will feel welcomed and appreciated. You would want a bold yet warm voice that can make your customers feel secure and confident in working with you. With your specific brand in mind, Debbie can provide an engaging tone to match the needs of your next commercial for your business. Your next commercial for your business needs a versatile voiceover talent that can match your brand and intentions from the very first word.
Beauty and Wellness
Who can resist the offer to spend a peaceful, soothing day at a relaxing spa? It will be difficult to say no to a full day of pampering at your spa with Debbie narrating your next commercial or website video. A spa is a sanctuary of blissful escape from daily worries and stress, what a better way to entice guests with a smooth, rich and caring tone. Debbie has 20 years of experience in vocal narration with the ability to expertly invoke what an experience at a spa would be like with just her voice. She knows from whence she speaks! Make your spa treatments sound even more luxurious and calming with equally rich and tranquil voice narration. Debbie will work closely with you to get your exact desired feel for your spa commercial that not only matches the feel of your business, but also the care and attention you give your clients.
Articulating a strong, unifying message around a political campaign or cause in order to inspire the masses requires a friendly, yet professional, informative voice. Inspiration, passion, and compassion are the attributes needed to bring forth powerful activism and change. Debbie is able to produce an authoritative voice, that can present a meaningful and hopeful message. Rally up support for your political cause or campaign with a female voiceover talent narrating your commercial who has the ability to convey a passionate and compelling message with her vocal talents.
Debbie is part of a political voiceover collective called Blue Wave Voice Over which specializes in the unique needs of progressive candidates campaigning for a cause or office. Debbie understands the specific tone and delivery a political advertisement needs in order to inspire people to take part in the democratic process and vote. She’s voiced advertisements for political candidates and causes and is passionate about the political process.
High end, upscale products, and services have specific needs in voiceover commercials. They need richer and smoother tones, a sleek and confident sound. The Luxury type of brand embodies a specific lifestyle and a very distinct personality. Be it a high-quality car, jewelry brand, perfume, or luxury resort, voice narration exudes extravagance, elegance, charm, and sex appeal. A commercial for a luxury product might require a specific accent. Debbie is a trained professional who is adept in many accents such as British, Italian, French, and German, and can match the right type of voice for your luxury item. She is extremely attuned to the importance of nuance and variety in luxury voice narration. She is able to adapt and embody the feel of the brand and capture the essence of the image it represents. If poise, grace, and elegance is what you’re looking for for your next luxury brand commercial, look no further than Debbie Irwin.
When a good cause or non-profit organization needs to ignite awareness around an issue they produce a Public Service Announcement, or PSA. This is a message, disseminated without charge, that is in the public interest, with the intent of raising awareness of a social issue, and perhaps also changing the public’s attitude and behavior around this topic. PSA ads touch on a variety of topics— from drinking and driving, to safe sex, to addiction resources. There might be a vote on important legislation coming up in congress, fundraising to assist fellow citizens in need, or even a call for new safety measures. These causes are for the purpose of a healthier community and a safer world, which is why the voiceovers for these ads have an empathetic, authentic, and optimistic quality with a little touch of urgency to drive the point home.
Hire a voiceover talent who has your brand top of mind and at the tip of her the tongue. Understanding the sound and feel of a brand is super important when it comes to retail commercials. Like automotive, these commercials need to grab the attention of a certain type of person. The items we purchase are an outer representation of the type of personality we are. They say a lot about us and about the place we purchased them from. A trendy new clothing brand for teenagers gives off different energy than a savings-minded cookware line. A commercial for a national department store is going to sound different from a high-end, local boutique Knowing your target audience is make or break. Is the mood of your company brand upbeat and young, or classy and poised? Is it a male, female, or unisex? Is it more upscale chic, or more earthy and practical? Debbie is a top-notch voice talent who is versatile and quick on her feet. She has a great ear for bringing a brand to life and making sure it is relatable to your desired target audience.
The voiceover needs of infomercials are highly dependent on the product itself. Like any product commercial, attention to branding and target customers is of the utmost importance. Be it the latest user-friendly mop, streamlined grill, or collectible item, a professional voiceover talent will be able to appeal to a specific audience with how expertly they narrate the text. Infomercials are fast-paced, full of energy longer commercials that highlight all the benefits of a product quickly and precisely. The tone of these types of commercials is bright, full of excitement and positivity. The selling points have to be front and center, explaining all the fantastic ways this product works differently than all other products on the market. Why this product now? Debbie is exceptionally skilled at articulating the nuances of a script so that it can be engaging, fun, and informative. She always comes in with a variety of ideas on how to present the script and make your product look and sound great!