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by Debbie Irwin
by Debbie Irwin
Everybody’s already onboard with social media. And the experts will tell you that your marketing efforts aren’t any good if you’re not tracking them. Questions abound. What should I post? Who’s my audience? Are they listening? Does any of this really matter???
by Debbie Irwin
As Debbie mentioned in the previous post of her #VOnow blog series, my first suggestion was a complete rebranding of her professional image. While surveying her Internet presence — logo, tagline, photos, etc. — her message wasn’t consistent across all platforms, so we began at the beginning of any project — the research stage. The […]
by Debbie Irwin
Some say a brand is what people say about you behind your back. Which comes first, what you say about yourself or what others say about you? How do you encapsulate what you’re all about in as few words as possible, with as simple an image as possible, and yet communicate a message that has both depth and breadth?
by Debbie Irwin
Let’s face it, whether you’re just starting out in the voiceover industry, or you’re a veteran voicer, this business is competitive. So how do you stand out? How do you market yourself? Any voice actor worth her salt will have enough talent to deliver a range of styles that fit a range of projects. My […]
by Debbie Irwin
Building your business doesn’t really happen one brick at a time. It’s more like this pedibus: you’ve got to have wheels in motion on a lot of different things all at once:
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