…it’s an incredible feeling knowing that your interpretation of the copy was spot on, (no pun intended), and the quality of the audio was perfect.
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People Are Talking, But Are You Being Heard?
So, what did you think about my NPR interview? The content discussed was DTC (Direct-to-Consumer), in which the narrator’s voice needs to project a caring and concerned tone (like a mother, caregiver or healthcare professional), conveying confidence and experience. Advertisements, whether for hospitals or medications, must be delivered with a human touch. Today it’s all […]
Is it Worth It? — MedVO
It’s a question we ask ourselves countless times a day. Should I sprint across the street or wait for the light to change? Should I push through the pain of an exercise or be gentle with myself? Should I risk telling someone how I feel, or keep my counsel? Malcolm Gladwell, in his book, Blink, […]
A Few Treats For Halloween
I want to wish you all a happy and safe (but scary) Halloween weekend. Going on a trick-or-treat scavenger hunt? Don’t get stuck in an air duct. New Nature’s Bounty Probiotic GX TV Spot, ‘Better Off Healthy: Stuck’ voiced by Debbie Irwin. In the spirit of Halloween here’s a treat for your little ones. Happy Halloween […]